Your headline is a big promise. A big idea that hints that here is something your reader really, really wants (and can get from you).

For example, you may be selling a wildlife camera, but the big idea is: “You’ve got more neighbours than you think”. Avoid headlines that only provoke curiosity. Tease ONE little known (BUT interesting) emotion, idea or physical sensation of of using your product. Then let your sub-headline clarify the BIG claim.

Add here logos of your biggest clients. Because social proof gives you credibility.

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Now that you grabbed your reader’s attention you need to interest them enough to keep reading. The right way to do that is to expand a lil more the claim you made in your headline. So explain here the consumer problem your product solves.

Because you want to generate empathy. So add lil more fuego to the pain dramatized in the headline. Write from the consumer’s perspective. Avoid jargon. Write with your ears, use the same language your target audience uses. And position your product as the obvious solution to their problem.

Highlight the number ONE benefit of using your product.

The ONE BIG REASON to buy your product. Be specific and convince the reader why your product delivers the promised benefit. This should be an emotional benefit like, “how does this product make me feel or look?”.

"Place here a real testimonial from one of your favorite clients."
- Client name, CEO at Company Name

Give the reader a second reason to buy your product.

And also prove them in some way that your product does what you say it does. This benefit is not as big as your number ONE benefit, but it is reason enough to persuade the reader to buy your product. This should be a functional and specific benefit. Like, “saves you $1,040/year”, “Saves You 10 Hours a Week”, “Lose 40 Pounds in 30 Days”, “Learn how to code in 12 weeks.” These are just examples, but you get the point.

"Place here another real testimonial from one of your favorite clients!"
- Client name, Chief Marketing Officer at Company Name

Show why your product is remarkable, and what your readers can do with it.

This should be a benefit to the consumer based on a product feature or a physical characteristic that makes your product special. Highlight specifics— facts, special features or anything the reader needs to know to make a decision. Remember this: In 2001, when Steve Jobs introduced the first iPod to the World, he didn’t pull it out of his jeans pocket and say, “The iPod. A 5GB MP3 player”. He said, “The iPod. 1,000 songs in your pocket.”

"Place here another real testimonial from one of your favorite clients!" - Client name, Lead Developer at Company Name

Close with a strong call to action persuading the reader to act. For example, if you're selling a SaaS accounting tool a strong call to action is: Restore your faith in accounting.

Remind the reader what's in it for them if they buy your product.

Why SHADE KITS?

Simple. Fast. Easy.

From more than 30 years, we’ve been leading the way across Oklahoma — creating the best possible customer experience since 1989.

Choose a style

Choose your size, style, colours

Delivered to your door

Our sales, delivery, instructions and warranty are backed by our dedicated support team tot make your experience as smooth as can be!

Assemble kit

Using our detailed instructions simply either assemble your kit or hire a professional to assemble for you.Our kits are simply delivered to you, where-ever you are in Australia.

Save $$$

We strive to make our high quality kits as affordable as possible to reach as many hands as we can!

Factory-Direct Pricing. Delivery Included.

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At Shade Kits, you pay one price-no hidden freight fees, no surprise add-ons at checkout. Your carport, awning or pergola kit is shipped directly from our factory to your door, saving you time, money and hassle.

Custom Sizes Available – Made to Fit Your Space

Choose any style from our range and order custom dimensions tailored to your exact requirements - not just standard sizes.

Looking for a specific width, length, or height? We can manufacture your carport, pergola, or awning kit to any size you need.

Request a Custom Size Quote

Custom orders require confirmation and pricing approval prior to purchase.

Your Kit Awaits

We are an Australian owned family business providing the highest quality do-it-yourself kits specialising in awnings, carports and pergolas.

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